Now, as many salespeople do the equivalent to an Irish jig to get out of it when questioned… the facts remain the same, if it’s not entered into Salesforce, it never happened!
While sitting home-schooling my daughter we started working on a project about the human skeleton. What I found fascinating was how rigid yet flexible the skeleton is and how it caters for all of our different physiques. How it provides the basic framework but still offers enough room for individuality. Many sales processes are designed like a skeleton – very rigid. But what they are not catering...