by Markus Demirci | Mar 18, 2024 | All
Reading Time: 2 minutesHere are a couple of stats that most companies in our sales technology business would rather you didn’t see: On average, organizations invest nearly $20,000 per rep per year on sales productivity initiatives. Yet 50% of those organizations have...
by Markus Demirci | Mar 18, 2024 | All
Reading Time: 2 minutesLast September we reported that 83% of CIOs said that incomplete and inaccurate customer or prospect data costs their organization money. Looked at another way, the information in their CRM isn’t up to snuff. Some data never makes it into the...
by Markus Demirci | Mar 18, 2024 | All
Reading Time: 2 minutesIt happens. The rep taking the lead turns his head and a letter from the contact’s name land in a different editable field. The sales engineer gets the record, shrugs and makes a call. It’s kind of funny. Minnie Mouse herself might laugh. But...
by Markus Demirci | Mar 18, 2024 | All
Reading Time: 2 minutesJust about everybody who works with data has a data quality problem. IBM estimates the cost of poor quality data to be $3.1 trillion in the United States alone. If you’re in sales operations, your department likely contributes to this figure...
by Markus Demirci | Mar 18, 2024 | All
Reading Time: 2 minutesEvery year millions of data entry errors find their way into Salesforce.com data. You wouldn’t be the first executive in history to look for a contact name and see a street. Or to discover that reps are duplicating (or triplicating) efforts as...
